Beyond the 125g format: how blueberries are growing towards segmentation in Italy
While the issue of weight format seems to have been resolved, berry segmentation strategies are still rare in the Italian retail sector. What is happening?
Piacenza berry retail stores: prices down, apart from currants
Berry retail stores in Piacenza show falling prices for blueberries, raspberries and blackberries, while red currants remain expensive despite lower quality.
Ukraine’s blueberry producers launch an association: 16 growers with 850 ha united for export, top quality and access to global markets despite the war.
Designing a blueberry planting correctly: mistakes to avoid according to Marco Butera
According to Butera, it is essential to start with a strategic analysis: understanding the future quality standards, evaluating market trends, competitors.