EVENTI

Slomp celebrates 50 years and makes its debut at Macfrut 2025 in the Berry Area, focusing on growth, innovation and partnership with Paramount Pictures.

Blueberry acreage in Piedmont increased from 561 hectares in 2019 to 697 hectares in 2023. Piedmont is the leading blueberry-producing region in Italy,

From historical value to quality label: how Arborea producers defend local excellence and invest in the future of strawberry growing in Sardinia.

Blueberry prices in the main global e-commerce markets fell in the Premium (-4.77%) and Organic (-1.34%) segments. Italian Berry analyses weekly price trends as of 22/04/2025 for all market segments.

Here's how to visit 20 supermarkets in a big city in 10 minutes and analyse the whole blueberry assortment: prices, origin, variety, appearance and quality.

Discover the Berry Area 2025 event program: three days of meetings, research and innovation on the small fruit industry.

In the week 17/2025, the prices of berries in the Italian e-commerce registered strong declines: blackberries -11%, raspberries -8.1%, general index -5.2%. Redcurrants were stable, blueberries increased slightly (+0.2%). The available assortment is also growing.

Marco R. Butera performs technical consultancy in a dozen global countries: at Berry Area he will speak about the main issues in blueberry production.

Sant'Orsola brings blackberry, blueberry and raspberry innovations to the Berry Area of Macfrut 2025 with the Residuo Zero project and new market strategies.

Focus on strawberries at the Berry Area of Macfrut 2025: genetic innovation, new varieties, sensory quality and growing techniques from Southern Italy. A key event for the future of strawberry growing.