EVENTI

The assignment is worth EUR 1,771,729 excluding VAT, lasts 36 months and aims to increase awareness of berries among consumers in Italy and Germany.

'For the consumer if it has bloom, it seems more natural,' says Vincenzo Russo, professor of consumer psychology and neuromarketing at Iulm in Milan.

The price index for blueberry drops by 10% in the e-commerce lists of Italian retail stores in week 48/2024; other products in the category also fall.

The Global Blueberry Price Index based on 14 global retails audited 25/11/2024 has decreased by 1,3% compared to the previous week.

Prices falling for blueberries and raspberries, stable for blackberries; high quality for blueberries, lower for raspberries and blackberries, which are not very fresh on the shelves.

On 5 December 2024, Kosovo will host the 9th International Raspberry Conference, an event that consolidates the country's role in the berry industry.

The main objective is to raise awareness among young adults in the Netherlands, Belgium and Germany about berries produced in the EU.

Environment, Social, Governance (ESG) are becoming increasingly relevant to maintain an operational mandate from investors, partners, customers and consumers.

NSG 203-Marimbella® also proves its earliness, high yield, consistency throughout the production cycle and low plant mortality in Morocco.

The first video lesson dedicated to blueberries: will cover from varietal innovation to cultivation techniques, defence of crops from parasites and weather.