-3% for raspberries: e-commerce data for week 15/2025 (Italy)
Raspberries down 3% and blackberries -1.8% in week 15/2025. In the Italian e-commerce, the assortment grows and blueberries remain the most popular fruit online.
Segmentation of the blueberry category seems a missed opportunity for Italian retailers, too focused on offering almost only standard blueberries and formats.