Modena retail stores: offers and large formats dominate the berries department
Promotional offers and large-format packaging are changing the landscape of small fruits in the retail stores in Modena, influencing assortments, prices and consumer preferences.
Blueberries GO BIG: USHBC’s new blueberry marketing campaign
The new multi-channel campaign leverages emotional engagement to communicate health, taste and convenience to 18 million blueberry consumers in the US.
Blackberry prices soar (+9.7%) in Italian GDO e-commerce in week 32/2025. Analysis of price changes and assortment with focus on blueberries and raspberries.