EVENTI

USDA launches the $285 million America First Trade Promotion Program to expand US blueberry exports to Canada, Mexico, Japan, South Korea, India and Southeast Asia markets.

In 2025, blueberry consumption in Italy becomes more even: the North-South gap narrows and the category expands across segments.

In 2025 Germany records a historic harvest of 45,700 tons of berries, up 23.5% from 2024. Blueberries and currants lead growth, with strong expansion in organic production.

The initiative, aimed at Piedmontese producers and technicians, was created to offer an up-to-date overview of the main new varieties of berries.

Discover why berries are rich in antioxidants and how they support health, according to the latest scientific research on blueberries, currants, raspberries and cranberries.

In 2025, blueberries will be growing in Italy: 9.1 million households will be buying them, up 65% in five years. Frequency, quantity and spending increase,

Michigan wild blueberry strengthens its leadership thanks to Michigan State University research: new varieties, SWD control and agronomic innovation

Pressure is mounting on programming, logistics and commercial windows (Peru, Zimbabwe, India) as innovation accelerates (Mexico, Spain, Turkey).

2025 saw an unseen acceleration in Italian households’ consumption of blueberries, which came close to 20,000 tonnes and nearly €250 million in total spending.

In Berlin, Driscoll’s unveils strawberries with Tajin and blackberries with cheese at Fruit Logistica, promoting bold savory pairings and new consumption occasions for fresh berries.