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Mirtillo
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Italian Berry Retail Monitor
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Berries
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Blueberries
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Currants
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Last 52 weeks
Minimum and maximum
Consumer baskets
Retail pricelists
Italian households' consumption 2024
Berry Area 2025
CATEGORIE
Prices
Production
Consumption
Tag Popolari
Mirtillo
1249
Lampone
546
Ribes Rosso
287
Carrefour
251
Mora
229
Export
27 Mar 2025
China, exports grow for the world's leading blueberry producer
The blueberry boom in Yunnan has attracted over 100 companies, both Chinese and international, creating employment for more than 100,000 people.
Prices
26 Mar 2025
Global blueberry price index up 2,6% in week 13/2025
The Global Blueberry Price Index of the Italian Berry basket recorded on 24/03/2025 increased by 2.6% compared to the previous week.
Production
26 Mar 2025
Onubafruit, Fresón de Palos and Cuna de Platero lead the Spanish Berries Top 3
The 2025 ranking of Revista Mercados sees three companies increase their volumes: Cuna de Platero, Algaida and Berryworld Iberia.
Breeding
25 Mar 2025
Berry Revolution: Battistini Vivai's preview at the Berry Area of Macfrut
Battistini nurseries will bring to Macfrut 2025, as an absolute preview in the Berry Area, new varieties of blueberries and raspberries.
Prices
24 Mar 2025
Downward trend for pricing in online Italian retailers in week 13/2025
Blueberries and raspberries on the rise, push index up by 0.2%
Brand
24 Mar 2025
Fragola Matera® fears no competition, Nicodemo: We have staked everything on quality
Matera® strawberry plants are growing, from 7 million last year to 8 million in 2025. 70% of distribution is through the large-scale retail trade.
Events
22 Mar 2025
The success of Fruitnet Berry Congress 2025 confirms the potential of the category
According to the more than 200 participants at the Fruitnet Berry Congress, the berries sector has ample room for growth, but more effective marketing is needed.
Production
21 Mar 2025
Sustainable berry growing techniques: new protocols at Macfrut 2025
At Macfrut 2025, Michele Ghezzi will present an innovative approach to the organic and integrated cultivation of small fruits in the Berry Area programme.
City
20 Mar 2025
Shortage of raspberries and currants in Milan (Italy) retail stores
In the Milan (Italy) retail trade, berries confirm the situation observed in other markets in recent weeks. Quality standards are fair.
Retail
20 Mar 2025
At Macfrut the price-quality ranking of the berry range of Italian supermarkets
An analysis of the price/quality positioning of the berry range in the Italian retail will be part of the event programme of the Berry Area at Macfrut 2025.
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