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278
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244
Prices
21 May 2025
Global blueberry prices index down 1.4%, organic drops 6% in week 21/2025
Week 21/2025: the global online blueberry price index drops by 1.4%, with organic blueberries recording a significant 6% decline across key markets.
Markets
20 May 2025
Morocco’s berry industry: challenges and outlook
Morocco's berry industry faces climate extremes, rising costs, and labor issues. Sustainable innovations offer new growth opportunities.
Prices
20 May 2025
Italian berries e-commerce : raspberries up, blackberries down - week 21/2025
Berry prices online: week 21/2025 marks -5% for blackberries, +3% for raspberries. Other references in digital retail unchanged.
Consumption
19 May 2025
1780 CNR-IBE consumer tests draw ideal strawberry, raspberry and blueberry
At Macfrut 2025, CNR-IBE led a sensory test with 1,780 samples of strawberries, raspberries and blueberries to define the ideal berry profile for consumers.
Marketing
19 May 2025
Devoted to Delicious™: Driscoll’s berries take over Berlin
Driscoll’s Devoted to Delicious™ lands in Berlin with 835 billboards, berry bikes, in-store events and social activations to win over German consumers.
Brand
17 May 2025
I Frutti di Gil and the new strategies between 'snackability' and large volumes
Molari: 'Packaging is a strategic element for us, a tool for enhancing the product and responding to consumer needs'
Markets
16 May 2025
Growing presence of Italian raspberries in Italian wholesale markets
The presence of Italian raspberries in the fruit and vegetable markets is growing. On blueberries origins vary between Spain and Morocco and the last Sicily.
Production
16 May 2025
Organic blueberries in California: Gill’s bold approach
In California, Paul Gill grows 350 acres of organic blueberries with zero fungicides, using sunlight and biological inputs in a data-driven, sustainable farming model.
Consumption
15 May 2025
The success of berries in Italy: when the consumer drives change
At Macfrut 2025, Thomas Drahorad's talk at the Berry Area offered a detailed snapshot of the evolution of berry consumption in Italy.
Production
15 May 2025
British Berry Growers raises the alarm: '£624m industry but support needed'
A 95-page report highlights the uncertain economic outlook for British berries and calls for support from government and the retail sector.
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