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Fragola

Production 

26 Mar 2025

Onubafruit, Fresón de Palos and Cuna de Platero lead the Spanish Berries Top 3
The 2025 ranking of Revista Mercados sees three companies increase their volumes: Cuna de Platero, Algaida and Berryworld Iberia.

Brand 

24 Mar 2025

Fragola Matera® fears no competition, Nicodemo: We have staked everything on quality
Matera® strawberry plants are growing, from 7 million last year to 8 million in 2025. 70% of distribution is through the large-scale retail trade.

Brand 

19 Mar 2025

2025 reveals the full potential of NSG's Rossetta® strawberry
Rossetta® aims to consolidate its diffusion and will be the protagonist, together with NSG, of the Berry Area at Macfrut 2025 (6-8 May).

Breeding 

12 Mar 2025

Ava Berries celebrates new strawberry varieties Ava Alicia and Ava Catalina
According to the British breeder there is a market space for high-quality winter strawberries with the taste, appearance, durability of summer strawberries.

Consumption 

20 Feb 2025

Strawberries: rising prices (+8%) support the market worth € 389 million in Italy
Strawberries remain a popular fruit, with almost 7 out of 10 Italian households buying strawberries at least once a year. But quantities are decreasing.

Breeding 

14 Feb 2025

How 'Breeding Value' mapped the genetic variability of Europe's strawberries, raspberries and blueberries
Bruno Mezzetti is finalizing the results of a 54-month-long effort: the international 'Breeding Value' project (Horizon 2020) was funded with € 7M from the EU.

Events 

12 Feb 2025

Berry Area at Macfrut 2025: NSG focuses on networking
The Berry Area will be a new way for NSG to present the strawberry and berry industry where "networking will certainly be easy."

Marketing 

30 Jan 2025

Sant'Orsola in Berlin with the 2025 innovations: zero residue blackberry and Sicilian strawberries
The Zero Residue berry range, launched in 2021, accounts for 9% of Cooperativa Sant'Orsola's turnover. It complements the two other lines already available.

Breeding 

14 Jan 2025

Over 150 million strawberry plants for NSG of which 58% are for Spain
Sales of NSG strawberry plants in Italy grew by 12%, while Spain bought 58 million plants. The main cultivar accounts for 47%.

Breeding 

19 Dec 2024

Strawberries from the Nova Siri Genetics breeding programme touring India
NSG in India for two conferences on the world of strawberries. Nicola Tufaro: 'a valuable opportunity to illustrate our breeding and varietal novelties'.