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Breeding 

19 Dec 2024

Strawberries from the Nova Siri Genetics breeding programme touring India
NSG in India for two conferences on the world of strawberries. Nicola Tufaro: 'a valuable opportunity to illustrate our breeding and varietal novelties'.

Climate change 

13 Dec 2024

Strawberries: 40% of harvests at risk due to climate change
Research from the University of Waterloo (Canada) analysed the effects of rising temperatures on strawberries and identified mitigation actions.

Research 

10 Dec 2024

Strawberry genetic markers pave the way for tastier, healthier fruit
Researchers have identified genetic markers that could help breeders improve the quality and shelf life of strawberries.

Events 

04 Dec 2024

In Larache (Morocco) the fifth edition of the International Berry Exhibition
The 5th edition of the International Berry Exhibition has as its theme 'The berry sector: lever for sustainable agricultural, economic and social development'.

Marketing 

27 Nov 2024

EU funds a 1.2 M € campaign to promote berries in Germany, Belgium and The Netherlands
The main objective is to raise awareness among young adults in the Netherlands, Belgium and Germany about berries produced in the EU.

Breeding 

25 Nov 2024

Nova Siri Genetics focuses on Morocco with its early strawberry varieties
NSG 203-Marimbella® also proves its earliness, high yield, consistency throughout the production cycle and low plant mortality in Morocco.

Production 

20 Nov 2024

Moroccan strawberries focus on added value and technification, while raspberries boom
Alfonso Lopez (Planasa) analyses the competitiveness of the Moroccan berries industry focusing on innovation and sustainability of strawberries and raspberries.

Production 

18 Nov 2024

In Morocco, labour and water shortages may slow down the expansion of berries
The 2023/24 season saw the emergence, for the first time in Morocco, of a problem that had not been anticipated: the shortage of labour. Water is also short.

Production 

Sustainability 

Technologies 

07 Oct 2024

The secret of British strawberries 12 months a year exclusively at Tesco, Sainsbury's and M&S
The Summer Berry Company offrirà fragole inglesi 12 mesi l'anno, "con più gusto e minore impronta ecologica rispetto al prodotto importato dall'Egitto".

Breeding 

20 Sep 2024

Nova Siri Genetics set to distribute 150 millions of strawberry plants (+15%)
Besides the Mediterranean countries, interest is also growing in other areas of the world such as Australia, India, South America and South Africa.