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Markets 

07 May 2025

Italian Strawberries: opportunity or missed chance?
Discover the challenges and opportunities of Italian strawberries: climate, innovation, quality, market, and branding, with focus on Basilicata.

Consumption 

02 May 2025

The greenhouse-restaurant in China where hydroponic strawberries grow above the tables
"The scale and sophistication of this structure is unparalleled - it's not just agriculture, it's a tourist attraction," said one tourist.

Markets 

30 Apr 2025

South Korea berry production, market and future trends
South Korea is a fast-growing market for strawberries and blueberries thanks to varietal innovation, protected cultivation and strategic export.

Varieties 

30 Apr 2025

Baruzzi (CREA): 'Never have so many strawberry varieties been grown in Italy as now'
Macfrut 2025 will be the occasion to present this broad panorama, together with the latest innovations driving the dynamism of strawberry growing in Italy.

Interviews 

29 Apr 2025

Hans Liekens is the special guest of Berry Talks, now also on Spotify
Exclusive interview with a key player who, with over 30 years of experience in food marketing and sales, brings a strategic and creative approach.

Production 

28 Apr 2025

Ariubedda, the strawberry from Sardinia focusing on identity, tradition and sustainable innovation
From historical value to quality label: how Arborea producers defend local excellence and invest in the future of strawberry growing in Sardinia.

Production 

26 Mar 2025

Onubafruit, Fresón de Palos and Cuna de Platero lead the Spanish Berries Top 3
The 2025 ranking of Revista Mercados sees three companies increase their volumes: Cuna de Platero, Algaida and Berryworld Iberia.

Brand 

24 Mar 2025

Fragola Matera® fears no competition, Nicodemo: We have staked everything on quality
Matera® strawberry plants are growing, from 7 million last year to 8 million in 2025. 70% of distribution is through the large-scale retail trade.

Brand 

19 Mar 2025

2025 reveals the full potential of NSG's Rossetta® strawberry
Rossetta® aims to consolidate its diffusion and will be the protagonist, together with NSG, of the Berry Area at Macfrut 2025 (6-8 May).

Breeding 

12 Mar 2025

Ava Berries celebrates new strawberry varieties Ava Alicia and Ava Catalina
According to the British breeder there is a market space for high-quality winter strawberries with the taste, appearance, durability of summer strawberries.