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Report 

19 Jun 2025

Nuffield Report: genetics and exports for berries
John Gray’s Nuffield report suggests advanced genetics, high-tech production and export markets to boost UK berry profitability.

Health 

12 Jun 2025

Health and well-being with berries: a new editorial project by Italian Berry
Italian Berry launches a series of scientific resources on the benefits of berries to support producers and distributors in communicating, differentiating and enhancing their offer.

Brand 

10 Jun 2025

Driscoll’s appoints Frances Dillard for global communications
Driscoll’s appoints Frances Dillard as its first Chief Communications Officer to lead global strategy, brand reputation, and communication across 40+ international markets.

Consumption 

28 May 2025

Favor vs. popularity: what the UK really thinks of berries in 2025
Strawberries top the UK rankings; blueberries and blackberries are promising, but lagging in popularity despite high awareness.

Production 

27 May 2025

Innovation in the field: the June-bearing Strawberry Meeting in Boves with new varieties and pomological exhibition
The 'June-bearing Strawberry Meeting', organised by the Agrion Foundation in collaboration with the Piedmont Region will take place on 5 June 2025 in Boves (CN)

Consumption 

19 May 2025

1780 CNR-IBE consumer tests draw ideal strawberry, raspberry and blueberry
At Macfrut 2025, CNR-IBE led a sensory test with 1,780 samples of strawberries, raspberries and blueberries to define the ideal berry profile for consumers.

Markets 

16 May 2025

Growing presence of Italian raspberries in Italian wholesale markets
The presence of Italian raspberries in the fruit and vegetable markets is growing. On blueberries origins vary between Spain and Morocco and the last Sicily.

Production 

15 May 2025

British Berry Growers raises the alarm: '£624m industry but support needed'
A 95-page report highlights the uncertain economic outlook for British berries and calls for support from government and the retail sector.

Consumption 

14 May 2025

Defending the strawberry: data, context and responsibility in chemical residue communication
Every year, with the arrival of spring, the strawberry makes a comeback in the fruit and vegetable department and in the media. For better or for worse.

Markets 

14 May 2025

Cuna de Platero: Italy as strategic market for berries
From Spain to Italy, Cuna de Platero focuses on retail stores and premium berries: Cupla, the blueberry variety that raises quality and margins.