EVENTI

The survey reveals a sector geared towards growth, but one that remains subject to significant cost pressures and structural challenges in production.

In week 18/2026, berry assortments in Italy’s online retail dropped by 14%. Full analysis of retail prices per kg by product and retailer, with comparison to the previous week.

The main challenges relate to the weather, the limited availability of plant protection products, artificial intelligence in breeding, and consumer preferences

Donato Antonio Sabato: “Synergy wins the day”. The 2027 edition will take place in Scanzano Jonico on 24 and 25 April.

2025–2026 berries season analysis: blueberry quality, postharvest issues and logistics challenges across USA, EMEA and Latin America in an increasingly complex global supply chain.

During Macfrut’s three-day event dedicated to strawberries and berries, the sector showcased enthusiasm and professionalism, reflecting double-digit growth.

Mortiño, Andean blackberry, acerola and açaí: South American berries rich in antioxidants, vitamin C and polyphenols driving the functional superfruit trend.

Nova Siri Genetics presented its genetic improvement programme and discussed the challenges and evolving dynamics of the sector at a global level.

New players are emerging, whilst established players are stepping up their efforts in genetics, logistics and post-harvest technologies to remain competitive.