EVENTI

Fall Creek acquisisce Berryplant e Berrytech e amplia la propria strategia dal mirtillo ai piccoli frutti, con focus su Rubus e innovazione varietale.

GIUSY® CIVH413 is a premium June-bearing strawberry focused on taste, shelf life, earliness and productivity for the supply chain.

In week 24/2026, berry prices in Italian online retail rose by 2.6%, driven by raspberries at +15%, while blueberries fell and assortment remained led by blueberries across online groceries.

A new focus on berries in the food, beverage, wellness and cosmetics sectors, designed to identify trends in values and culture from other categories

The increase compared with 2025/26 is due to 3,000 new hectares coming into production and a focus on early-maturing varieties. However, El Niño looms.

Clinical study shows strawberries quickly improve endothelial function and systolic pressure in adults with moderate hypercholesterolemia and support heart health and vascular tone naturally

Alternating fertigation, microbiome, substrate imprinting and summer pause shape organic blueberry nutrition.

The Italian Berry Global Blueberry Price Index rose by 5.4% in week 23/2026: 45 references across 12 global retailers, with prices ranging from €6.24 to €50.17/kg in the weekly online panel.

In Brescia, Italy, the June 3, 2026 survey tracks berry prices across 18 retail chains: Ipercoop records the highest average value, while Aldi is the most affordable retailer in local panel.

In blueberries, varietal choice drives yields, premium quality, shelf life, climate risk and economic returns.