EVENTI

Una genetica di nuova generazione porta nella tipologia Northern Highbush le caratteristiche delle Southern, tra cui calibro, bloom, durezza e precocità.

Italian Berry confirms its role as a hub for the development of Italy’s berry industry.

In the 2024/2025 Peruvian season, upper-band blueberries fetched an average price of $2.28 per kilogram compared with lower-band fruit.

In week 16/2026, global blueberry prices remain stable. The discount segment rises (+9.16%), while organic and premium decline. Analysis based on 14 international retailers.

Xiaomin Wang will speak at the Berry Area (Macfrut) about the growth of blueberries in China, paving the way for the International Vaccinium Symposium (ISHS)

A photo report on berries in Chinese shops during week 15 of 2026.

In Italy’s online retail, raspberry, blueberry and blackberry prices decline, while red currants increase. Week 16/2026 overview of pricing trends and assortment composition.

The question is not whether the Italian blueberry has a future. The question is what kind of future it might have: one of mere survival, or one of revival?

The Tastiest Snack Alive blueberry campaign beats benchmarks with 18M impressions, strong engagement, and major impact on brand recall and perceived value.

Global berry demand is rising, but costs, water and new production hubs are making the market far more competitive.