EVENTI

Huge success for the Een Handje Zomer campaign: berries gain traction in the Netherlands, Belgium and Germany via TikTok and Instagram.

In Brescia, berries are widely available: Peruvian blueberries stand out, redcurrants are cheap, raspberries and blackberries more expensive. Data from October 7, 2025.

Blueberry production is expanding in France: market trends, sensory profiles, consumer preferences and regional strategies to meet growing demand.

In Chile, a Mapuche woman turns her family’s life around with Santa Clara raspberries and support from the national raspberry breeding program.

Week 41/2025: the global blueberry price index drops by 1.5%. Premium segment rises by 6.9%, standard drops by 3.9%. Organic shows slight increase.

From Cranfield University, a breakthrough in raspberry genome editing: new varieties without foreign DNA, longer shelf life and greater resistance.

Week 41/2025: Italy’s GDO e-commerce assortment shrinks by 6%. Raspberries and blueberries -1.2%, redcurrants steady, blackberries rise sharply with +2.9%.

Industry leaders join forces to deliver non-GMO varieties with higher yield, lower input costs, and a more sustainable, scalable model for global strawberry production.

Science is transforming strawberries: more flavor, brighter color, aroma and shelf life for a healthy, tasty and sustainable fruit that meets the expectations of today’s consumers.