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EVENTI

Calendario globale degli eventi specializzati sui piccoli frutti e frutti di bosco.

Production 

Varieties 

12 Aug 2025

Chile’s raspberries grow south with new high-yield varieties
Southern Chile boosts raspberry farming with high-yield varieties like Wakefield and Cascade, leveraging ideal climate and mechanization to revitalize the berry production sector.

Technologies 

11 Aug 2025

Drones and blueberries: harvest forecasts between myth and reality
Can drones and satellites forecast blueberry yields? Only when used wisely. Here are the real limits and opportunities of field technology.

Health 

09 Aug 2025

Berries and the USDA: superfoods for health
USDA berries are a superfood rich in antioxidants, fibre and vitamins. They improve health and daily diet with extraordinary benefits and low cost.

Marketing 

Markets 

08 Aug 2025

Press review market, marketing, innovation and events for berries
This week’s berries briefing highlights firm market momentum in the UK and U.S., alongside brand-led demand activation and fresh varietal innovation.

Markets 

Production 

08 Aug 2025

Blueberries UK +25%: growth fueled by innovation
Rising demand, high-yield varieties and automated harvesting are reshaping the UK blueberry sector, boosting quality, efficiency and market competitiveness.

City 

Retail 

Premium 

Prices 

08 Aug 2025

Modena retail stores: offers and large formats dominate the berries department
Promotional offers and large-format packaging are changing the landscape of small fruits in the retail stores in Modena, influencing assortments, prices and consumer preferences.

Breeding 

07 Aug 2025

Stronger, tastier blackberries: study from Florida
New disease-resistant and flavorful blackberries discovered by University of Florida researchers. A major opportunity for growers and global markets.

Breeding 

06 Aug 2025

£920k to save UK blackcurrant from extreme weather
Ribena invests £920k in UK to create blackcurrant varieties resistant to heat, drought, and pests, in partnership with the James Hutton Institute.

Retail 

Prices 

06 Aug 2025

Global blueberry index +4.5% in week 32
Global blueberry price index rises 4.5% in week 32, with strong discount gains and a drop for premium segment.

Marketing 

05 Aug 2025

Blueberries GO BIG: USHBC’s new blueberry marketing campaign
The new multi-channel campaign leverages emotional engagement to communicate health, taste and convenience to 18 million blueberry consumers in the US.