The success of Fruitnet Berry Congress 2025 confirms the potential of the category
According to the more than 200 participants at the Fruitnet Berry Congress, the berries sector has ample room for growth, but more effective marketing is needed.
Sustainable berry growing techniques: new protocols at Macfrut 2025
At Macfrut 2025, Michele Ghezzi will present an innovative approach to the organic and integrated cultivation of small fruits in the Berry Area programme.
At Macfrut the price-quality ranking of the berry range of Italian supermarkets
An analysis of the price/quality positioning of the berry range in the Italian retail will be part of the event programme of the Berry Area at Macfrut 2025.