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Marketing 

06 Mar 2026

Fresón de Palos presents its new collaboration with Disney and launches new designs for the 2026 campaign
Fresón de Palos unveils new Disney-themed strawberry packaging in Spain for the 2026 campaign, strengthening brand appeal and family-focused fruit consumption.

Markets 

19 Feb 2026

Strawberries with Tajin and blackberries with cheese: Driscoll’s savory trend in Berlin
In Berlin, Driscoll’s unveils strawberries with Tajin and blackberries with cheese at Fruit Logistica, promoting bold savory pairings and new consumption occasions for fresh berries.

Markets 

02 Feb 2026

BlueCareers: the new global recruitment hub for the blueberry industry
Discover BlueCareers, the first global job hub for the blueberry sector. A unique opportunity for companies and skilled professionals in the berry industry.

Markets 

30 Jan 2026

The berry-themed puzzle turning UK breakfast into a moment of well-being and dopamine boost
A British Berry Growers game hides strawberries, raspberries and blueberries to lift mood and boost dopamine at breakfast on dark UK mornings. Fun, healthy and quick.

Markets 

21 Jan 2026

From the King of Blueberries to the Bluetooth Standard: how a Viking passion connected the world
Why is Bluetooth called like that? The answer comes from 10th-century Denmark, from Harald "Blue Tooth" and blueberries. A story of technology, Northern Europe and small fruits.

Markets 

28 Nov 2025

NCX Drahorad transforms the Italian berry sector with a new Retail Assortment Analytics tool
NCX Drahorad launches a cutting-edge Retail Assortment Analytics tool to transform Italy’s berry market with 1 million data points, weekly insights and 6 years of structured analysis.

Marketing 

05 Nov 2025

Interview with Chiara Guffanti: how my berries conquered fine dining on Lake Como
Italian Berry exclusively interviewed Chiara Guffanti, who has chosen to focus on varietal specificity and premium distribution channels.

Marketing 

10 Oct 2025

Berry campaign goes viral in Netherlands, Belgium and Germany with over 30 million social media views
Huge success for the Een Handje Zomer campaign: berries gain traction in the Netherlands, Belgium and Germany via TikTok and Instagram.

Marketing 

29 Sep 2025

The aronia (chokeberry) supplement market is worth USD 2 billions
Aronia supplements have a significant market impact, driven by the growing demand for superfoods and products with antioxidant properties.

Marketing 

24 Sep 2025

European project Berry Swing sponsors the Megamarsch in Freiburg
Berry Swing will promote berries at a dedicated stand at the first refreshment point, located about 10 km after the start of the march.