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Mirtillo
Prices
26 Jun 2025
Blueberry prices drop by -1% on global e-commerce in week 26/2025
In week 26/2025, blueberry prices fell by 1% globally. Organic and discount down, 85% of references stable. Data from 12 banners and 43 blueberry products.
Marketing
25 Jun 2025
Berries certified by Superior Taste Award 2025
Blind-tested by international chefs for outstanding sensory and taste quality standards: the full list includes berries from Driscoll's and Angus Soft Fruits
Research
24 Jun 2025
UV-C for blueberries: residue-free SO₂ alternative in South Africa
UV-C proves a promising, residue-free SO₂ alternative for blueberries in South Africa. Effective against grey mould and safe for fruit quality.
Consumption
23 Jun 2025
Why frozen blueberries are brighter and healthier
Frozen blueberries appear more vibrant due to anthocyanins released during freezing—and they may offer more nutrients than fresh, thanks to greater bioavailability.
Breeding
21 Jun 2025
Press review week 25/2025: organic, taste and raspberry breeding
This week’s edition dives into organic supply expansion, taste recognition awards, innovative breeding developments, and emerging market trends.
Marketing
20 Jun 2025
Blueberry industry considers USHBC assessment hike to strenghten its marketing power
The U.S. blueberry industry is considering a USHBC assessment hike to strengthen marketing efforts, increase consumer demand, and raise $30 million annually by 2028.
Prices
20 Jun 2025
Blueberries -2% in global e-commerce, premium -7% in week 25/2025
In week 25/2025, the global blueberry retail price index dropped by -2%, with sharper declines in the premium (-7%) and organic (-3%) segments across the online retail stores.
Report
19 Jun 2025
Nuffield Report: genetics and exports for berries
John Gray’s Nuffield report suggests advanced genetics, high-tech production and export markets to boost UK berry profitability.
Prices
19 Jun 2025
Retail stores in Bologna (Italy) berries: prices, quality and product range
In Bologna’s retail market, blueberries, raspberries and blackberries stand out for quality, price and variety. Observations from the June 18 berry survey.
Interviews
18 Jun 2025
Blueberry pricing and planning: the challenge in Italy according to Berryway
While broad segmentation and striking displays are hallmarks of a developed blueberry market, they’re only part of the story.
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