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Mirtillo

Markets 

21 May 2025

Ukraine: blueberry growers unite for export
Ukraine’s blueberry producers launch an association: 16 growers with 850 ha united for export, top quality and access to global markets despite the war.

Production 

21 May 2025

Designing a blueberry planting correctly: mistakes to avoid according to Marco Butera
According to Butera, it is essential to start with a strategic analysis: understanding the future quality standards, evaluating market trends, competitors.

Prices 

21 May 2025

Global blueberry prices index down 1.4%, organic drops 6% in week 21/2025
Week 21/2025: the global online blueberry price index drops by 1.4%, with organic blueberries recording a significant 6% decline across key markets.

Markets 

20 May 2025

Morocco’s berry industry: challenges and outlook
Morocco's berry industry faces climate extremes, rising costs, and labor issues. Sustainable innovations offer new growth opportunities.

Consumption 

19 May 2025

1780 CNR-IBE consumer tests draw ideal strawberry, raspberry and blueberry
At Macfrut 2025, CNR-IBE led a sensory test with 1,780 samples of strawberries, raspberries and blueberries to define the ideal berry profile for consumers.

Brand 

17 May 2025

I Frutti di Gil and the new strategies between 'snackability' and large volumes
Molari: 'Packaging is a strategic element for us, a tool for enhancing the product and responding to consumer needs'

Markets 

16 May 2025

Growing presence of Italian raspberries in Italian wholesale markets
The presence of Italian raspberries in the fruit and vegetable markets is growing. On blueberries origins vary between Spain and Morocco and the last Sicily.

Production 

16 May 2025

Organic blueberries in California: Gill’s bold approach
In California, Paul Gill grows 350 acres of organic blueberries with zero fungicides, using sunlight and biological inputs in a data-driven, sustainable farming model.

Production 

15 May 2025

British Berry Growers raises the alarm: '£624m industry but support needed'
A 95-page report highlights the uncertain economic outlook for British berries and calls for support from government and the retail sector.

Markets 

15 May 2025

Belgium: BelOrta-Hoogstraten agreement on quality
BelOrta and Hoogstraten combine Belgian blueberries to strengthen distribution, quality and visibility of the local product in national channels.