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Export 

Markets 

Production 

13 Apr 2024

Huelva has already exported 35% of its strawberries, the point of the season with Freshuelva
The first part of the export season for Huelva strawberries was positive from a marketing point of view. Valentine's Day should be highlighted, with a significant increase in demand both in Spain and in the rest of Western European countries.

Export 

Markets 

12 Apr 2024

Despite falling exports, new destinations for Peruvian blueberries increase by 18%
Market diversification by the Peruvian industry is paying off, as there was an 18% increase in new destinations compared to the 2022-2023 season. But exports up to week 10/2024 are down by -22% compared to the 2022-2023 campaign.

Research 

11 Apr 2024

The fight against Drosophila suzukii continues and new strategies are being studied in the USA
As the incidence of Drosophila suzukii (SWD) in the US increases, so does the battle against the invasive berry-eating fly, particularly on the biological control front. Xingeng Wang, USDA research entomologist, is at the forefront of this battle.

City 

Markets 

Prices 

11 Apr 2024

In the retail shops in Verona (Italy) competitive prices for blueberries but no currants on the shelves
In the large-scale retail trade in Verona, blueberries dominate while redcurrants are almost completely absent. The Berry Retail Monitor reports a varied situation, with raspberries generally of good quality and high prices.

Marketing 

10 Apr 2024

Bumper Crop Betty, the mascot spreading the passion for Oregon's berries
In the heart of Oregon's bountiful berry fields, there's a figure that's become as iconic as the fruits themselves: Bumper Crop Betty. She's not just any mascot; she's the embodiment of the vibrant spirit and delicious flavors of Oregon raspberries and blackberries.

Retail 

Markets 

Prices 

10 Apr 2024

Decline in global blueberry prices for discount (-6.7%) and premium (-3%) segments in week 15/2024
The overall Global Blueberry Price Index of the Italian Berry basket as measured on 08/04/2024 increased by 0.5% compared to the previous week due to a decrease in the discount and premium segments offset by an increase in the prices of the standard segment.

Markets 

Production 

09 Apr 2024

Del Monte invests in partnerships with berry growers in Sicily
Fresh Del Monte, one of the world's leading vertically integrated producers and distributors of fresh fruits and vegetables, active for 130 years, has chosen to officially enter the production and marketing of berries under its own brand in Italy. And it does so starting from Sicily.

Production 

09 Apr 2024

Hortifrut covers the entire production area with Wi-Fi 6 to optimise energy efficiency
Hortifrut, the world's leading berry producer, has teamed up with Cambium Networks and Codipro, a distributor and systems integrator specialising in networking, to venture into uncharted territory, implementing Wi-Fi 6 to redefine the connected agriculture landscape.

Retail 

Markets 

Prices 

09 Apr 2024

Currant prices jump 9% in week 15/2024 in Italian supermarkets
In the week 15/2024, while currants are on the rise, the two main references, namely raspberries and blueberries, are on the decline, dragging down the price index of Italian retail prices.

Breeding 

Production 

Varieties 

08 Apr 2024

The international success of EasyRock and EasyStar raspberries: a story of innovation and growth
Just over a year has passed since the launch of Easy raspberries, selected by Alessandro Lucchini. The partnership with G-Berries has launched Easy raspberries into the commercial phase. Interview with Luca Molari (Managing Partner of G-Berries) and Alessandro Gualandi (Variety Development Manager of G-Berries).