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Research

11 Apr 2024

The fight against Drosophila suzukii continues and new strategies are being studied in the USA

As the incidence of Drosophila suzukii (SWD) in the US increases, so does the battle against the invasive berry-eating fly, particularly on the biological control front. Xingeng Wang, USDA research entomologist, is at the forefront of this battle.

City

Markets

Prices

11 Apr 2024

In the retail shops in Verona (Italy) competitive prices for blueberries but no currants on the shelves

In the large-scale retail trade in Verona, blueberries dominate while redcurrants are almost completely absent. The Berry Retail Monitor reports a varied situation, with raspberries generally of good quality and high prices.

Marketing

10 Apr 2024

Bumper Crop Betty, the mascot spreading the passion for Oregon's berries

In the heart of Oregon's bountiful berry fields, there's a figure that's become as iconic as the fruits themselves: Bumper Crop Betty. She's not just any mascot; she's the embodiment of the vibrant spirit and delicious flavors of Oregon raspberries and blackberries.

Retail

Markets

Prices

10 Apr 2024

Decline in global blueberry prices for discount (-6.7%) and premium (-3%) segments in week 15/2024

The overall Global Blueberry Price Index of the Italian Berry basket as measured on 08/04/2024 increased by 0.5% compared to the previous week due to a decrease in the discount and premium segments offset by an increase in the prices of the standard segment.

Markets

Production

09 Apr 2024

Del Monte invests in partnerships with berry growers in Sicily

Fresh Del Monte, one of the world's leading vertically integrated producers and distributors of fresh fruits and vegetables, active for 130 years, has chosen to officially enter the production and marketing of berries under its own brand in Italy. And it does so starting from Sicily.

Retail

Markets

Prices

09 Apr 2024

Currant prices jump 9% in week 15/2024 in Italian supermarkets

In the week 15/2024, while currants are on the rise, the two main references, namely raspberries and blueberries, are on the decline, dragging down the price index of Italian retail prices.

Production

09 Apr 2024

Hortifrut covers the entire production area with Wi-Fi 6 to optimise energy efficiency

Hortifrut, the world's leading berry producer, has teamed up with Cambium Networks and Codipro, a distributor and systems integrator specialising in networking, to venture into uncharted territory, implementing Wi-Fi 6 to redefine the connected agriculture landscape.

Breeding

Production

Varieties

08 Apr 2024

The international success of EasyRock and EasyStar raspberries: a story of innovation and growth

Just over a year has passed since the launch of Easy raspberries, selected by Alessandro Lucchini. The partnership with G-Berries has launched Easy raspberries into the commercial phase. Interview with Luca Molari (Managing Partner of G-Berries) and Alessandro Gualandi (Variety Development Manager of G-Berries).

Health

07 Apr 2024

Heart-friendly blueberries certified by the American Heart Association

The US Blueberry Council (USHBC) is making it easier for consumers to prioritise heart health through simple everyday choices with its 'Grab a boost of blue' campaign. A growing body of scientific evidence shows that blueberries can be part of mod...

Consumption

Marketing

06 Apr 2024

Japanese strawberries are a masterpiece of taste and marketing

Japanese strawberries are not just fruits, but genuine works of agricultural art. Cultivated with care and attention, these red delicacies are distinguished by their exquisite taste and perfect appearance. Japanese producers use advanced agricultural and marketing techniques.