“Well-being & Health with Berries” is the new editorial project by Italian Berry that brings scientific research closer to everyday life, promoting berries as wellness allies, for the benefit of both growers and consumers.
Based on international scientific research and using clear yet accurate language, Italian Berry will regularly publish practical information designed to disseminate the health benefits of berries among consumers and provide communication support to all stakeholders in the berry industry.
In a context where consumers are increasingly focused on well-being, nutritional quality, and the health impact of food, it is essential to provide clear and up-to-date content to support effective communication.
For those who produce, distribute, or promote berries, knowing and highlighting their health benefits is now a strategic lever for differentiation and market positioning.
The in-depth articles dedicated to blueberries, strawberries, raspberries, currants, and blackberries will offer up-to-date, evidence-based information on their health-promoting properties.
You can visit the dedicated page by clicking here.