Italian Berry

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Interviews 

18 Jun 2025

Blueberry pricing and planning: the challenge in Italy according to Berryway
While broad segmentation and striking displays are hallmarks of a developed blueberry market, they’re only part of the story.

Production 

14 Jun 2025

Press review: sustainable packaging, taste award, new varieties
This week we explore sustainable packaging (from pumpkin-fiber trays to ripeness sensors), taste awards, post-harvest eco-design, and new high-yield varieties.

Prices 

13 Jun 2025

In Brescia, Italian blueberries take over supermarket shelves
In Brescia, Italian blueberries, raspberries and blackberries stand out in retail stores with good prices and growing shelf presence. Market snapshot.

Prices 

12 Jun 2025

Global blueberry prices rise by 3% in week 24 of 2025
The global blueberry price index increased by 3% in week 24, with upward trends in organic, premium, and standard retail categories.

Prices 

12 Jun 2025

Italian online retail prices: -6% raspberries, +2% blueberries in week 24
Week 24: raspberry prices fall in Italy's online GDO, blueberries rise slightly. Currants stable, berry SKUs up 6% vs. 2024.

Habits 

10 Jun 2025

Consumer Goods E-commerce in Europe: a look at 2024
Penetration, i.e. the percentage of online shoppers, was the main driver of global growth, increasing by 2.6 percentage points to 48%.

Brand 

10 Jun 2025

Driscoll’s appoints Frances Dillard for global communications
Driscoll’s appoints Frances Dillard as its first Chief Communications Officer to lead global strategy, brand reputation, and communication across 40+ international markets.

Markets 

05 Jun 2025

Italy’s blueberry growth: insights from Macfrut 2025
Explore Italy’s blueberry market growth with key data from Macfrut 2025: production, exports, domestic demand, and a focus on Piedmont, Sicily, and Calabria.

Prices 

05 Jun 2025

Modena retail stores berries: quality, assortment and low prices
Modena (Italy) confirms its strong berry market: wide range of quality blueberries, raspberries and blackberries, including organic, at competitive prices in local retail.

Prices 

04 Jun 2025

Blueberry price index up 1.2% in global e-commerce
Week 23/2025: global blueberry price index rises by 1.2%. Online retail store also up, with a 15% increase in SKUs week-over-week.