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Fall Creek

Breeding 

27 Jul 2026

Fall Creek is focusing on Italy for raspberries and blackberries
Exclusive interview with Burgert van Dyk, director of Fall Creek Italia: with the integration of Berrytech and Berryplant, Italy plays a central role.

Breeding 

23 Jul 2026

Fall Creek Blueberries: a preview of the FC11-164 variety for mechanical harvesting and Sekoya Nova
Fall Creek will showcase FC11-164, Sekoya Nova and new priorities for blueberry genetics, mechanization and consumer quality

Breeding 

10 Jul 2026

Fall Creek Connect event makes its summer debut in Sondrio
Experts and producers explored strategies for successful investment. The event included also a blind test of six varieties and field visits.

Production 

07 Jul 2026

The secret behind the Italian Blue Valley: terroir and innovation
Over the last twenty years, Valtellina has undergone a quiet but extraordinary transformation. We discuss this with Luca Folini of the Fojanini Foundation.

Breeding 

10 Jun 2026

Fall Creek acquires Berryplant and Berrytech and expands into raspberries and blackberries
Fall Creek acquisisce Berryplant e Berrytech e amplia la propria strategia dal mirtillo ai piccoli frutti, con focus su Rubus e innovazione varietale.

Production 

15 Jan 2026

Focusing on premium variety: a success story
Fall Creek's PeachyBlue blueberry variety, known for its peach-like flavor and strong shelf-life, boosted premium sales at Sprouts in 2023 and set a new standard for category growth.

Breeding 

17 Jul 2025

Fall Creek® and SEKOYA® Field + Forum: Bridging the Gap Between Genetics and Consumer Demand
The annual event brought together blueberry growers and traders from across EMEA, offering in-depth fieldwork and variety observations.

Brand 

04 Apr 2025

Sekoya: the future of blueberries is promising, ready to lead the change
Sekoya revolutionises the blueberry market with new varieties, innovation and sustainability. Discover strategies for continued global growth.

Production 

20 Jan 2025

Now is the time to prune your Northern Highbush blueberry plants
Are you a Northern Highbush blueberry grower based in the Northern Hemishpere? Start now pruning, an operation that must be done every year during the winter.

Varieties 

03 Dec 2024

Peru, a new variety is climbing the charts but is not for Europe
By 2021, Ventura had overtaken Biloxi as the main blueberry variety produced in Peru. But now its supremacy is being seriously challenged by a premium variety.