10 May 2025

Berry Area: download all the presentations

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TUESDAY, MAY 6

ITALIANThe reasons behind the success of berries in Italy: consumer behavior - Thomas Drahorad (NCX Drahorad - Italian Berry)
Round tableWhat's happening in the produce department: myfruit and Italian Berry discuss with Italian retail - Sponsor: NSG
RASPBERRY FOCUS
ENGLISHNew raspberry breeding program for adaptability and quality - Bruno Mezzetti and Valeria Pergolotti (Università Politecnica delle Marche), Giuliano Dradi (Battistini Vivai)
ENGLISHUnderstanding the genetics of winter phenology in raspberry - Brezo Mateos (James Hutton Institute)
Round tableFrom breeding to consumption: raspberry trends - Alessandro Gualandi (G-Berries) and Gianluca Savini (Sant’Orsola)
ENGLISHTrends in maintaining postharvest freshness and quality of raspberry - Nicole Giuggoli (DISAFA University of Turin)
ITALIANPresentation of the European project Berry Swing - Sarah Bellentani (CSO Italy)
ITALIANBerry consumption in Italy - Daria Lodi (CSO Italy)
ITALIANBerry cultivation in Italy: where do we stand? - Tomas Bosi (CSO Italy)
ITALIANServices and technological innovations for growers - Sergio Panini (Agroconsulenze.com)
ITALIANSant’Orsola: the challenges and new development opportunities for the berry supply chain - Nicola Leonardi (Sant’Orsola)
ITALIANILIP: sustainable innovation in berry packaging with T2T R-PET® - Jessica Zeppieri (ILIP)
ITALIANArtificial intelligence to optimize blueberry post-production and packaging - Mirko Berdondini (M.A.F RODA ITALIA SRL)
Round tableStrawberry 2025: the Italian season update  - Round table (CREA) with Mirco Zanelli (Apofruit Italia), Federico Stanzani (CIV-Consorzio Italiano Vivaisti), Pietro Ciardiello (Coop Sole),  Francisco del Rosal Garcìa (Cuna de Platero), Carmela Suriano (Nova Siri Genetics), Gaetano La Rocca (Planasa)
ITALIANBlueberry production in a global context: challenges and agronomic strategies - Marco Butera (MRB Agri-consulting)
ITALIANInnovative fertilization methods for blueberries - Michele Ghezzi (Agronomist)

WEDNESDAY, MAY 7

ITALIANBlueberry focus: rediscovering diversity and cultivating the future - Brian Farneti (Edmund Mach Foundation)
ITALIANInfia packaging: network and genuine sustainability - Matteo Camillini (Infia)
BLUEBERRY FOCUS
ENGLISHGlobal blueberry market by the numbers: data-driven insights and future projections - Sarah Ilyas (Agronometrics) - Sponsor: UNITEC
ENGLISHBlueberry import overview and insights into the Italian market - Thomas Grandperrin (Agronometrics) - Sponsor: UNITEC
ITALIANOptimizing blueberry nutrition in soilless cultivation: impact on yield and quality - Davide Raffaelli, Franco Capocasa (Università Politecnica delle Marche) - Sponsor: UNITEC
ITALIANNew blueberry varieties adapted to the Italian climate, better for growers and consumers - Andrea Pergher (Fall Creek Nursery)
ENGLISHGrowing blueberries: soil or pot system? - Cristiana Peano (DISAFA University of Turin)
ITALIANPhotovoltaic systems on blueberry crops - Cristiano Carli (Agrion)
ITALIANNaike Blueberry Club: all the opportunities for producers - Matteo Molari (I frutti di Gil)
ENGLISHBerry Revolution: Battistini Vivai looks to the future with new blueberry genetics - Romano Roncasaglia (Battistini Vivai)
ITALIANNew technologies for growing berries in pots - Stefanie Delgado Perdones (Nuova Pasquini & Bini)
ENGLISHThe role of technology in turning the challenges of the blueberry industry into opportunities - Nour Abdrabbo (UNITEC)
BREEDING VALUE
ENGLISHBreeding strategies for berries: the Breeding Value project - Bruno Mezzetti (Università Politecnica delle Marche)
ENGLISHBreeding powdery mildew-resistant strawberries: the advantages of genomic selection - Justine Perrotte**, Alexandre Prohaska**, Pol Rey-Serra*, Juliette Bénéjam*, Aurélie Petit**, Béatrice Denoyes* (*INRAE / **Invenio)
ENGLISHMetabolomic studies for berry fruit quality - Josè Vallarino (University of Malaga, Spain)
ENGLISHBerry breeding: a genomic and bioinformatics perspective - Bjorn Usadel (FZ-Juelich, Germany)
ITALIANNew frontiers in strawberry farming: innovation in NSG breeding - Nicola Tufaro (Nova Siri Genetics)

THURSDAY, MAY 8

ITALIANRossetta Strawberry branding project by NSG - Alida Stigliano (Nova Siri Genetics)
ROUND TABLEWell-being, beauty and identity: why berries speak to the heart of the consumer - Manuela Soressi (journalist for Sole 24 Ore, Sale&Pepe) with Laura Maragliano (editor-in-chief of Sale&Pepe) - Sponsor: Rossetta
STRAWBERRY FOCUS
ITALIANHow to create value for strawberry consumers: nutritional qualities and sensory evaluation - Luca Mazzoni (Università Politecnica delle Marche)
ENGLISHPrecision irrigation in protected strawberry cultivation - Bartolomeo Dichio, Maria Calabritto, Alba Mininni (Department of Agricultural, Forestry, Food and Environmental Sciences (DAFE), University of Basilicata)
ITALIANNew varieties for Italian strawberry farming - Gianluca Baruzzi (CREA)
ENGLISHBreeding Value survey: the European strawberry consumer - Stefano Predieri (CNR-IBE - Breeding Value)
ENGLISHInvenio, the French association of growers for strawberry breeding: innovations and solutions for all stakeholders - Justine Perrotte (INVENIO), Sophie Laval, Amandine Gallet, Gwénaël Caer, Roxane Volpatti, Pierre Millet, Elora Pujol, Aurélie Petit
[coming soon]Consumer tasting: methodology and results - Stefano Predieri (CNR-IBE)


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