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Sekoya

Varieties 

03 Dec 2024

Peru, a new variety is climbing the charts but is not for Europe
By 2021, Ventura had overtaken Biloxi as the main blueberry variety produced in Peru. But now its supremacy is being seriously challenged by a premium variety.

Production 

25 Oct 2024

Agrovision with 33,000 tonnes of blueberries aims to double from Peru
The company has over 2,200 hectares of production in Peru and has established new production areas in Romania, Thailand, Egypt, Indonesia and China.

Interviews 

Marketing 

Markets 

Production 

Varieties 

03 Oct 2024

Promoting the consumption of blueberries with an association is a must!
Despite the cost challenge, Lingua sees a bright future for blueberry producers: "We have the advantage that world consumption continues to grow."

Export 

Varieties 

02 Sep 2024

Peru, Sekoya Pop dominates the ranking of the most exported varieties in the 2024/25 season
Proarandanos published data on Peru's blueberry exports by destination and variety as of week 33 of the 2024-25 marketing year.

Markets 

15 Aug 2024

Agrovision valued at $1 billion as it raises $100M funding
The company specialising in the premium segment has raised around $250 million in total equity since its foundation in 2012.

Marketing 

29 Jul 2024

SEKOYA® launched the new LIVIE™ Blueberry Dispenser
The LIVIE™ dispenser is an innovative tool for adding value to blueberries and was also designed in response to the EU packaging regulation.

Events 

20 May 2024

SanLucar invites Italian producers on a tour of Sekoya blueberry farms
SanLucar invites all interested farmers to participate in the SEKOYA® blueberry variety plantation tour that will take place on 12 June 2024 between Lombardy and Veneto.

Brand 

Interviews 

Marketing 

07 May 2024

Livie™ blueberries will be the next snack and out-of-home a great opportunity
Hans Liekens, value chain & retail manager Sekoya, sarà a Macfrut 2024 per illustrare strategie e obiettivi di Sekoya®. In un'intervista in esclusiva Liekens ha commentato i risultati dell'indagine GfK sui consumi fuori casa, spiegando perché i mirtilli possono diventare un ottimo snack.

Export 

Production 

02 May 2024

Blueberry exports from Peru expected to recover in the coming 2024/25 season
After a tough season impacted by El Niño, Peruvian blueberries are set to recover, with exports expected to hit 300,000 tons. Ricardo Polis highlights a shift to superior, consumer-preferred blueberry varieties, crucial for staying competitive in global markets.

Marketing 

Markets 

08 Mar 2024

Mastronardi Produce joins the premium blueberry platform Sekoya
Mastronardi Produce, a fourth-generation family business that introduced high-tech greenhouse berries to North America, is pleased to announce that its berry division has joined the prestigious SEKOYA® blueberry platform to elevate its blueberry offering.