09 Jan 2023

GOLDENBERRY FARMS LAUNCHES NEW LIMITED EDITION PACKAGING

233

Limited edition Lucky Golden Fruits product packs golden berries in a festive new package

Goldenberry Farms has announced a special limited-edition Lunar New Year offering of Lucky Golden Fruits, an eye-catching, value-added package of golden berries( cape gooseberries/physalis ), with leaves, prepared especially for the holiday season.

The red and gold packaging reinforces the traditions of the Lunar New Year holiday: red symbolizes good fortune and gold symbolizes prosperity in Asian traditions, highlighted by icons with gold details indicating this year's year of the rabbit.

Bright and colorful labels are paired with special sugarcane baskets to protect the physalis and the "golden pearl" fruit that appears underneath. Merchandising displays will be used to create eye-catching presentations and expand awareness of this sweet tropical fruit.

The new packaging for Goldenberry Farms' Lucky Golden Fruits. Photo by Goldenberry Farms.
The new packaging for Goldenberry Farms' Lucky Golden Fruits. Photo by Goldenberry Farms.

Lucky Golden Fruits are presented in a special basket made from 100% environmentally friendly sugarcane, in line with Goldenberry Farm's trademark sustainable operations. This eye-catching packaging is designed to be enjoyed by customers of all backgrounds and to extend the crossover of ethnic shopping.

"Our creative team really enjoyed working on this festive product," commented Christopher Palumbo, brand director. "The leaves serve as a wrapper and, when peeled, reveal a delicious golden pearl appearance due to the fruit's unique composition. We are excited to present consumers with a beautiful and affordable product that could also offer them hope for good health and good fortune and good wishes for the year ahead."

Goldenberry Farms' gooseberries. Photo by Goldenberry Farms.
Goldenberry Farms' gooseberries. Photo by Goldenberry Farms.

Goldenberry Farms' physalis comes from the company's sustainable farms in Colombia. The fruit is packaged in 12 units per case, with 160 cases per pallet. Lucky Golden Fruits now ships to all global destinations, including the United States, and to Asia via selected routes.

Source:Fruitnet
Fruitnet is part of the NCX Media network.

Potrebbe interessarti anche