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Marketing 

Blueberries are a regular feature on the shopping list. The challenge is to grow the rest of the category-image

04 Nov 2026

Blueberries are a regular feature on the shopping list. The challenge is to grow the rest of the category
Gaetano Padula’s degree thesis analyses how production, product range and purchasing behaviour are changing the Italian berry market.

Prices 

Berry prices in Italy: raspberries rise +3.7% in week 45/2026-image

03 Nov 2026

Berry prices in Italy: raspberries rise +3.7% in week 45/2026
In Italy, berry prices shift week on week: raspberries rise 3.7%, blueberries and blackberries slip, while redcurrants remain steady. See the latest data.

Prices 

Berries in October: blueberries up, raspberries down 11,7% in Italian retail-image

02 Nov 2026

Berries in October: blueberries up, raspberries down 11,7% in Italian retail
In October 2026, the price of standard 125g blueberries up to €2.69, whilst raspberries down to €2.59. Blackberries are up and strawberries remain stable.

Prices 

Verona, prices on the rise in 15 stores of the panel in week 44/2026-image

30 Oct 2026

Verona, prices on the rise in 15 stores of the panel in week 44/2026
Less shelf space, smaller pack sizes and rising prices: these are the findings from the Italian Berry Retail Monitor conducted in Verona on 26/10/2026.

Prices 

Premium blueberries: global price index +12.3% in week 44/2026-image

30 Oct 2026

Premium blueberries: global price index +12.3% in week 44/2026
Global prices for standard blueberries remain stable, while the category index rises by 2.3%, driven by the premium segment.

Prices 

Blueberries: +2.2% in Italian retail in week 44/2026-image

30 Oct 2026

Blueberries: +2.2% in Italian retail in week 44/2026
Raspberry and blackberry prices fall, while blueberries see an increase. The overall index edges down (-0.1%).

Marketing 

Oishii brings its indoor-grown strawberries to Walmart and expands its presence in US retail-image

28 Oct 2026

Oishii brings its indoor-grown strawberries to Walmart and expands its presence in US retail
Le fragole premium Nikko Berry entrano in nuove catene statunitensi. Packaging e maggiore disponibilità produttiva sostengono l’espansione del marchio.

Production 

The Morocco ‘case’: record efficiency and a historic overtaking of Spain-image

27 Oct 2026

The Morocco ‘case’: record efficiency and a historic overtaking of Spain
How a country with just 60 per cent of Mexico’s total area manages to produce higher volumes, becoming the new benchmark for the EMEA region.

Marketing 

Fresh cranberries beyond Christmas: Fruit World’s proposal for the UK market-image

26 Oct 2026

Fresh cranberries beyond Christmas: Fruit World’s proposal for the UK market
Fruit World International targets a longer UK fresh cranberry season through more recipes and consumption occasions.

Health 

Fresh or frozen berries? What do freezing and thawing really change?-image

24 Oct 2026

Fresh or frozen berries? What do freezing and thawing really change?
Do frozen berries retain vitamin C and anthocyanins? Find out what research says about freezing, storage and thawing—and what the studies haven’t shown.

Varieties 

Sweeter and more aromatic blackberries: the new frontier of flavour-image

23 Oct 2026

Sweeter and more aromatic blackberries: the new frontier of flavour
An enthusiastic review published in the United States shows how a sweeter, more aromatic and firmer blackberry can change consumers’ perceptions.