Paesi Bassi

Royal Berry will acquire Dutch Berries in the Netherlands in 2027, creating a new 110-hectare group with 47 LED-lit hectares and a year-round strawberry supply.

Ahold’s 4x75g pack transforms blueberries into a conveniently portioned, practical, family-friendly snack, boosting impulse buying and the perception of value.

The ranking is based on recent import growth, price levels, market size, demand trends and growth potential.

In the Netherlands, Belgium and parts of Germany, “Een handje zomer” new campaign launched focusing on social media, influencers and in-store visibility.

Huge success for the Een Handje Zomer campaign: berries gain traction in the Netherlands, Belgium and Germany via TikTok and Instagram.

The annual event brought together blueberry growers and traders from across EMEA, offering in-depth fieldwork and variety observations.

The analysis of comparative blueberry harvesting costs (US$/kg) in different countries shows significant variations, which can be attributed to several factors.

The main objective is to raise awareness among young adults in the Netherlands, Belgium and Germany about berries produced in the EU.

Just over a year has passed since the launch of Easy raspberries, selected by Alessandro Lucchini. The partnership with G-Berries has launched Easy raspberries into the commercial phase. Interview with Luca Molari (Managing Partner of G-Berries) and Alessandro Gualandi (Variety Development Manager of G-Berries).

Using her in-depth experience, Cindy will share analysis and perspectives on the soft fruit market, providing valuable information for professionals and industry enthusiasts. Join us live on 29 February at 6pm (GMT+1) for a rich and informative discussion.