Italian Berry

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Mirtillo

Markets 

Prices 

02 Sep 2023

Rising prices in Italian retail: raspberries +2.0% and blueberries +0.4% in week 35/2023
In the online retailers surveyed, there was a -25% change in the number of references in the assortment to 57 from 76 in the previous survey of 21/08/2023, with raspberries and blackberries leading the trend.

Consumption 

Interviews 

Health 

31 Aug 2023

Blueberries as a 'superfood': speaks an health expert from Denver
One of the most popular berries to buy, not to mention the health benefits. But can it be eaten every day? Denver-based dietician Jordan Hill of Top Nutrition Coaching was asked to weigh up the pros and cons of eating this superfood on a regular basis.

Markets 

23 Aug 2023

Peru Mc Fruits pushes blueberries: aim to double volumes by 2024
The export company Perú Mc Fruits is looking to strengthen its presence in China, Europe, and the United States. In this way, the company has focused on the export of varieties such as Ventura, Mágica and Eskoya, which are marketed by sea due to their greater travel resistance.

Brand 

City 

Consumption 

Retail 

Marketing 

Markets 

Packaging 

Prices 

22 Aug 2023

In Padua, high receipts and good quality but low turnover
During the Italian Berry retail monitor survey held in Padua on 21 August 2023, the products on offer were generally of good visual quality, despite the fact that many production batches indicated on the label were 1-2 weeks old before the date of the survey.

Climate change 

Events 

Research 

21 Aug 2023

Blueberries and heat stress, solutions and prevention will be evaluated in Morocco
Nel prossimo incontro dell’industria dei mirtilli, il 28° Seminario Internazionale del Mirtillo nella città di Agadir, in Marocco, questo problema sarà trattato diffusamente da uno dei migliori specialisti al mondo, il dottor Jorge Retamales.

Interviews 

Markets 

Production 

19 Aug 2023

Steve Taylor: "This is where British blueberries will be in 10 years"
Steve Taylor is Managing Director at Winterwood Farms Ltd, one of the leading growers and packers of blueberries in United Kingdom. In this exclusive interview to Italian Berry he talks about the current scenario of the blueberry industry in UK and how sustainable the local crop will be in the future.

Organic 

Retail 

Markets 

Prices 

16 Aug 2023

Global prices of standard blueberries are dropping in week 33/2023

I prezzi dei mirtilli nei supermercati Walmart, Carrefour, Albert Heijn, Tesco, Rewe, Woolworths, Mercadona, Coop CH, Fairprice, Sainsbury’s, Kroger, Interspar, Intermarché.

Habits 

Consumption 

Statistics 

12 Aug 2023

The typical consumer of small fruits is from the upper class and lives in Northern Italy

Il consumatore italiano di piccoli frutti ha un profilo caratterizzato principalmente da due fattori: l‘area geografica di residenza e la classe socioeconomica. È quello che emerge dai dati Italian Berry – GfK aggiornati al 30 giugno 2023. Area geografica L’area geografica ha una forte influenza sui processi di acquisto in Italia: risulta infatti essere il […]

Consumption 

Costs 

Retail 

Markets 

Prices 

11 Aug 2023

English producers say 'Enough!' and publish supermarket sales data

Con un’iniziativa senza precedenti l’associazione inglese di produttori di fragole e piccoli frutti British Berry Growers ha denunciato le catene di supermercati per il loro scarso sostegno alla filiera nazionale di produzione, evidenziando le discrepanze tra le quote di mercato degli alimentari e la quantità di berries britannici acquistati. Nick Marston, presidente dell’associazione che raccoglie […]

Markets 

Production 

09 Aug 2023

Between blueberries and labor: the complex workforce situation in Saluzzo

La provincia di Cuneo rappresenta una quota importante della produzione nazionale con oltre 500 ettari di piante di mirtilli. MeltingPot, un progetto editoriale e di comunicazione sociale nato nel 1996 che racconta e analizza i processi di trasformazione del fenomeno migratorio in Italia e in Europa, ha analizzato le criticità generate dalla gestione della manodopera addetta alla […]