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25 Oct 2019

La realtà aumentata per entrare nella produzione di piccoli frutti

1069
  • Fragole
  • Lampone
  • Mirtillo
  • More
  • Piccoli Frutti
  • Stati Uniti

Il produttore statunitense Wish Farms ha presentato in anteprima a PMA un'applicazione di realtà aumentata che permetterà una visita virtuale alle aziende agricole che producono mirtilli, lamponi, more e fragole.

Questo avanzato strumento di marketing si attiverà inquadrando l'etichetta che si trova su ogni prodotto e sarà disponibile dal gennaio 2020.

Notizia completa: Berry grower to reveal augmented reality technology at PMA

  • Fragole
  • Lampone
  • Mirtillo
  • More
  • Piccoli Frutti
  • Stati Uniti

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Germany, a TV investigation sheds light on the dark side of the berry industry

The popular German TV programme MarktCheck recently broadcast an investigation to shed light on the background of a market that brings blueberries to supermarket shelves at prices of 1€ per 100g. What is behind these prices? The

Consumption 

FDA Issues high-risk recall of Alma Pak blueberries over listeria concerns
Though the affected berries were not believed to have reached consumer shelves, health officials are urging vigilance due to the potential severe risk.

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