Press release
“The opening of the Brazilian market to our strawberry plants is an extraordinary achievement for Italian companies in the sector, which can now access one of the most dynamic and strategic agricultural markets in Latin America, further strengthening their international presence and enhancing the excellence of Italian nursery material and plant production. Once again, we demonstrate that the rigorous phytosanitary controls carried out in Italy represent a model that builds trust abroad as well.
As a Government, we have worked with all the stakeholders of the Italy System with a clear vision: to ensure the quality and safety of our products, overcoming bureaucratic obstacles and creating new opportunities together with companies. The policies for the primary sector promoted by the Meloni Government are delivering results, providing certainty to those who work in the sector, also thanks to investments supporting agriculture and its future.”
These were the words of the Minister of Agriculture, Food Sovereignty and Forestry, Francesco Lollobrigida, commenting on the decision of the Brazilian Ministry of Agriculture (MAPA), which officially opens the Brazilian market to strawberry plants of Italian origin. Exports can already begin, as the measure has been published in the Brazilian Official Gazette.
The achievement of this goal is the result of a long and demanding negotiation process launched in 2017, during which companies in the sector and the relevant institutions worked in close synergy, demonstrating how public-private collaboration can lead to concrete and lasting results for the benefit of the entire supply chain.
Source of text and image: Ministry of Agriculture, Food Sovereignty and Forestry
