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Marketing
10 Apr 2026
Premium blueberries at Berry Area: how breeding and marketing are shaping the segment
Join the Berry Area to learn how breeding, growers, marketers and retailers are building the premium blueberry segment and redefining value in the category.
Marketing
10 Apr 2026
California Strawberries 2026: Record Crop and U.S. Retail Strategies
California’s record strawberry season is boosting volumes and promotions, creating new opportunities for U.S. retail sales growth.
Events
10 Apr 2026
Berry Area: the 2026 Visitor Guide is now online to help you plan your visit
The Berry Area Visitor Guide 2026 is now online, featuring programme, exhibitors and experiential routes to help plan a focused and efficient visit across the berry supply chain.
Prices
09 Apr 2026
Blueberries: global price index +7.6% driven by premium segment in online retail
The global blueberry price index rises by 7.6% in week 15/2026. Premium segment drives growth at +23.44%, while organic and discount remain stable. Insights from online retail tracking.
Varieties
09 Apr 2026
Apex FCM14-057: the new early-to-mid-season Fall Creek blueberry yielding 20 tons per hectare
Apex FCM14-057 fills a gap in the Collection platform: an early- to mid-season option combining fruit quality, shelf performance and consistent size.
Markets
08 Apr 2026
China: blueberry boom in Yunnan amid export growth
Blueberry farming in Mengzi, Yunnan reaches 4,666 hectares, with rising exports to Southeast Asia and a shift toward large-scale production systems.
Prices
08 Apr 2026
Italy online retail berry prices: blueberries rise, raspberries drop in week 15/2026
In Italy’s online retail, week 15/2026 shows blueberries rising (+11%), raspberries falling (-13%), and blackberries declining. Full analysis of berry prices and assortment trends.
Markets
07 Apr 2026
BerryWorld names Delfi Brea ambassador 2026
BerryWorld appoints Delfi Brea as 2026 ambassador: padel, health trends and global berry consumption growth drive strategy targeting wellness-focused consumers.
Markets
06 Apr 2026
Germany: berries slow down in February, volumes drop sharply while prices rise
After a stable January, the berries segment in Germany recorded a double-digit decline in February, both in value and, above all, in volume.
Health
04 Apr 2026
Blueberries for blood sugar: how they help lower glucose levels
Blueberries help reduce blood sugar spikes and improve insulin sensitivity. Discover how this natural superfood supports metabolism and overall health effectively.
Markets
03 Apr 2026
Over 130 million impressions in Berry Swing’s first year
Among the activities carried out by the European Berry Swing project is a partnership with APT Livigno and the Italian Paralympic Committee.
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