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Markets 

Morocco leads Africa’s berry export: strawberries, raspberries, blueberries and blackberries grow fast-image

12 Nov 2025

Morocco leads Africa’s berry export: strawberries, raspberries, blueberries and blackberries grow fast
With over 14,000 hectares cultivated, Morocco becomes Africa’s berry export hub, supplying Europe, Asia and Gulf with strawberries, raspberries, blueberries and blackberries.

Prices 

Global blueberry prices up 2.2%: strong gains for Standard and Organic categories in week 46/2025-image

12 Nov 2025

Global blueberry prices up 2.2%: strong gains for Standard and Organic categories in week 46/2025
In week 46/2025, the global blueberry price index increased by 2.2%. Standard (+3.4%) and Organic (+2.9%) rose, while the Premium category declined (-4.9%).

Technologies 

Smart Irrigation: How Innovation Is Shaping the Future of Water Management -image

11 Nov 2025

Smart Irrigation: How Innovation Is Shaping the Future of Water Management
Discover how smart irrigation is transforming Moroccan agriculture, enhancing yields, sustainability and water efficiency in strawberry, raspberry and blueberry farms.

Prices 

E-commerce berry prices in Italy: +4.1% raspberries, -4.5% blueberries-image

11 Nov 2025

E-commerce berry prices in Italy: +4.1% raspberries, -4.5% blueberries
Week 46/2025: raspberries up 4.1%, blueberries -4.5%, blackberries -1.4%. Red currants steady and retail assortment led by blueberries with 37% of total references.

Markets 

Morocco set the model — Now Egypt is scaling it -image

10 Nov 2025

Morocco set the model — Now Egypt is scaling it
Blueberry farming in Egypt is expanding fast, with planted areas tripling in four years and first exports to Europe and Asia. A new production hub emerges along the Nile River.

Health 

Blackberry: a functional concentrate for wellness with antioxidants and vitamins -image

08 Nov 2025

Blackberry: a functional concentrate for wellness with antioxidants and vitamins
Blackberry is a functional superfruit rich in antioxidants, vitamins and fiber. As part of the wild berries family, it supports wellness, prevention and healthy nutrition in modern diets.

Markets 

Press review: global market, emerging origins and supply chain innovation in the berry industry-image

07 Nov 2025

Press review: global market, emerging origins and supply chain innovation in the berry industry
A comprehensive look at global berry trends: market dynamics, emerging origins, innovation and supply chain strategies shaping the sector for producers and international buyers.

Markets 

Key commercial trends in the global blueberry market: the era of resilience and segmentation -image

07 Nov 2025

Key commercial trends in the global blueberry market: the era of resilience and segmentation
The global blueberry market shows strong demand, geopolitical hurdles and growing segmentation. The IBO Report 2025 highlights genetics and quality as key value drivers.

Prices 

Padua berries: falling prices and uneven quality between Peruvian blueberries and Portuguese blackberries-image

07 Nov 2025

Padua berries: falling prices and uneven quality between Peruvian blueberries and Portuguese blackberries
In Padua, average berry prices drop to €19.72/kg: only Peruvian blueberries on shelves, Portuguese blackberries on the rise, and variable quality across major retail chains.

Events 

Italian Berry Magazine – Morocco Berry Conference Edition: a journey through the Africa shaping the future of berries-image

06 Nov 2025

Italian Berry Magazine – Morocco Berry Conference Edition: a journey through the Africa shaping the future of berries
Discover the new Italian Berry Magazine, now online and in Agadir for the Morocco Berry Conference 2025 — spotlight on Africa leading the global growth and innovation of berries.

Marketing 

Interview with Chiara Guffanti: how my berries conquered fine dining on Lake Como-image

05 Nov 2025

Interview with Chiara Guffanti: how my berries conquered fine dining on Lake Como
Italian Berry exclusively interviewed Chiara Guffanti, who has chosen to focus on varietal specificity and premium distribution channels.