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florida

Varieties 

19 Jan 2024

Two new Southerh Highbush blueberry varieties released in Florida for 2025
The University of Florida Blueberry Breeding Program has released two new Southern Highbush blueberry cultivars that are expected to be available in 2025. These cultivars were selected for the evergreen production system and have shown excellent results.

Production 

Research 

07 Dec 2023

University of Florida researchers unlock the secret to growing blueberries in Florida's off-season
Normally, one does not find Florida-grown blueberries in supermarkets in autumn. But that could change thanks to researchers at the University of Florida. This is good news for consumers and producers, who could extend their market window by several months.

Breeding 

Interviews 

Markets 

Production 

Varieties 

01 May 2023

Florida Pearl™: are white strawberries the fifth berry?

Could white strawberries become a new category of berries?

When Dr. Vance Whitaker, professor of horticulture and strawberry variety developer at the Gulf Coast Research and Education Center a...

Breeding 

Markets 

Production 

11 Nov 2022

FLORIDA PEARL ASSERTS ITSELF IN THE U.S. MARKET

The patented Florida Pearl™ pineberry (FL 16.78-109) is a newcomer to the U.S. berry market in the past two years. It has appeared in stores under several brand names, including Pinkaboo and Berry De Blanc.

THE CHARACTERISTICS OF THE FRUIT

This variety of pineberry...

Production 

02 Sep 2022

Rot alert, in Florida notifications come via the web

The Blueberry Advisory System, a tool developed in the United States that helps blueberries growers combat fruit rot through an alert system, has proven succ...