Global berry grower and marketer Agroberries has acquired BerryWorld Group, Europe's largest berry distributor. This merger creates the second-largest berry company in the world, with an annual production of 150,000 tonnes and over 3,000 hectares of its own cultivation across 30 countries. Agroberries, known for its unique breeding programs and long-term partnerships with leading breeders, will now leverage its integrated marketing and distribution platforms to deliver high-quality berries year-round. Jorge Varela, Agroberries' co-founder, will serve as CEO of the combined entity, while BerryWorld’s co-founder Adam Olins will continue to lead BerryWorld.
This acquisition marks a major milestone in both companies' history and opens new growth opportunities for their combined business. Continental Grain Company (Conti), Agroberries' biggest investor, has increased its commitment to support the company's expansion. Both Varela and Olins emphasized shared values of quality, sustainability, and a passion for growing premium berries, setting the foundation for future innovation and excellence in the industry.
Read the full story: Fruitnet
