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13 Jul 2020

BLUEBERRIES: THE FUTURE IN 7 GLOBAL TRENDS

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Production 

Matteo Scandola: speed, freshness and integration to bring berries from Verona to the world
Founded in 1971, Matteo Scandola's company offers an interesting mix that integrates plants and fruit, propagation and production. An example of how berries can be produced efficiently for both production and the market.

Consumption 

Guinness certifies the (possibly) largest strawberry

A giant strawberry grown in Israel and weighing 289 grams (10.19 ounces) has been confirmed as the new Guinness World Record heaviest ever.

The record-breaking fruit was discovered on the Strawberries in the Field plantation run by the Ariel family in the Kadima-Zoran farming community in I...