Italian Berry

CATEGORIE

Popular Tags

Cerca post

Markets 

Varieties 

05 Sep 2025

Press review: varietal innovation, Morocco growth, premium in Italy

268

Highlights: varietal innovation in Europe, strong berry growth in Morocco, and Italy’s launch of a premium berries line.

Varietal Innovation & Resilience

Europe’s BreedingValue project closes with new tools

The BreedingValue project delivers significant outcomes: genetic resources and advanced tools (genomic, metabolomic, phenotyping) for breeding climate‑resilient strawberries, raspberries, and blueberries with enhanced sensory quality. A new online Berry Database and registered cultivars mark a major step toward sustainable European berry breeding.

Source: FreshPlaza.com — September 2, 2025

Growth & Emerging Markets

Morocco scales up berry exports

Morocco posts strong sector growth: blueberries +23 %, raspberries +19 %, only strawberries saw a decline (‑17 %). With over 14,000 ha, the country is expanding exports to the US and entering China, gearing up for a major Red Fruits Seminar on September 10 addressing global strategies.

Source: FreshPlaza.com — August 19, 2025

Premium Products & Branding

Gentile Group debuts Candy Berries in Italy

The Candy Berries project by Gentile Group introduces a premium Italian line (raspberries, blackberries, blueberries, currants) aimed at curbing quality inconsistency. “Candy” ensures top‑tier taste, selection, and near‑year‑round availability, avoiding negative surprises through rigorous protocol selection.

Source: FreshPlaza.com — February 4, 2025

Italian Berry - Tutti i diritti riservati

Potrebbe interessarti anche

Research 

The fight against Drosophila suzukii continues and new strategies are being studied in the USA
As the incidence of Drosophila suzukii (SWD) in the US increases, so does the battle against the invasive berry-eating fly, particularly on the biological control front. Xingeng Wang, USDA research entomologist, is at the forefront of this battle.

Interviews 

Markets 

Production 

Technologies 

Vertical farming 

26 seasons, $630,000 investment on vertical farming

The government is collaborating with 26 Seasons to expand the indoor growing system after a successful pilot.

The New Zealand government has allocated nearly NZ$1 million (US$630,000) for a new project with 26 Seasons to grow strawberries indoors. Unsprayed strawbe...