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Production
03 Jul 2026
Switzerland: positive harvest forecasts for berries in summer 2026
With the exception of blackberries, harvest estimates are higher than last year’s for all varieties, partly due to the increase in the area under cultivation.
Varieties
03 Jul 2026
Capron Royal strawberry: the heritage variety that appeals to niche markets
Traditional, aromatic and not well suited to long supply chains: Capron Royale muscat strawberry is a product best suited direct sales and specialist ranges.
Consumption
02 Jul 2026
UK strawberries: supermarkets, varieties and quality in The Guardian’s test
A Guardian survey of strawberries sold in British supermarkets reveals a mature, segmented market with great emphasis on variety, origin, taste and transparency
Consumption
01 Jul 2026
Moldy strawberries: what consumer reviews reveal about berries
Facebook reviews on moldy strawberries highlight consumer expectations and shelf-life challenges for berries.
Marketing
30 Jun 2026
UK berry growers challenge junk food ad loophole in outdoor spaces near children across streets
In the UK, British Berry Growers urges a ban on outdoor junk food advertising and promotes berries to protect children’s healthy eating on the school journey on UK roads now.
Prices
30 Jun 2026
Berries online in Italy: grocery e-commerce prices fall in week 27/2026, blueberries down 4.5%
In week 27/2026, berry prices in Italy’s online grocery market fell by 3.3%. Blueberries dropped 4.5%, raspberries 3.3% and blackberries 2.4%, fuelling the overall price drop.
Marketing
29 Jun 2026
Private labels and national brands: when it comes to soft fruits, price remains the key factor
In Europe, private labels are growing in volume: for soft fruits, the challenge for corporate brands is to create value beyond price.
Health
27 Jun 2026
Berries, health and innovation: why they are essential to the future of nutrition worldwide
Discover how berries rich in polyphenols, fiber and vitamins support wellbeing and drive innovation across the food supply chain, from harvest to consumption for daily health.
Packaging
26 Jun 2026
Ahold Blueberries 4x75g: the multi-snack-sized pack that appeals to the modern consumer
Ahold’s 4x75g pack transforms blueberries into a conveniently portioned, practical, family-friendly snack, boosting impulse buying and the perception of value.
Prices
26 Jun 2026
Global blueberry prices fall 1.6%, while discount and organic segments post strong weekly gains
The global blueberry price index fell 1.6% in week 26 of 2026. Discount and organic prices climbed sharply, while premium and standard segments recorded clear weekly declines.
Markets
26 Jun 2026
Berries press review: blueberries, raspberries, retail and genetics worldwide
Blueberries, raspberries, strawberries, exports, genetics and retail: the latest global berries industry news.
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