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Italian Berry
  • Communicate
    • Tools
    • Magazine
  • Services
    • Retail Review
    • Newsletter
    • Calendar
    • Quiz
  • Berries
    • Varieties
    • Blueberries
    • Raspberries
    • Blackberries
    • Currants
    • Strawberries
    • Associations
  • Prices
    • Trend
    • MinMax
    • Best Buy
    • Prices
  • Consumption, well-being and health
    • Italian households' consumption
    • Well-being and health
  • Berry Area
  • Agronomic Innovation
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CATEGORIE

  • Prices
  • Production
  • Consumption

Popular Tags

  • Mirtillo 1762
  • Lampone 741
  • Carrefour 417
  • Ribes Rosso 385
  • Copyright 374

GfK Report

Consumption 

15 May 2025

The success of berries in Italy: when the consumer drives change
At Macfrut 2025, Thomas Drahorad's talk at the Berry Area offered a detailed snapshot of the evolution of berry consumption in Italy.

Consumption 

20 Feb 2025

Strawberries: rising prices (+8%) support the market worth € 389 million in Italy
Strawberries remain a popular fruit, with almost 7 out of 10 Italian households buying strawberries at least once a year. But quantities are decreasing.

Consumption 

12 Feb 2025

Blueberries in Italy: 900.000 new households and 12.500 tons in 2024
Blueberries continue to perform well in Italy in terms of penetration and total consumption, ranking as one of the most dynamic lines in the fruit department.

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